MY SERVICES
WEB DESIGN
RESPONSIVE WEB DESIGN & DEVLOPMENT
Create websites that adapt to different devices, providing an optimal viewing experience. And also WordPress development, which involves tasks like theme installation and configuration, utilising HTML and CSS, integrating WordPress plugins, and more.
WORDPRESS WEBSITE HOSTING
Get a reliable web hosting provider, register a domain name for the website, and obtain SSL certificates to ensure secure data transmission. Additionally, website maintenance involves ongoing tasks such as updating WordPress core, themes, and plugins, backing up website data, and monitoring performance to ensure optimal functionality, security, and uptime for the website.
WORDPRESS WEBSITE SEO
Optimise a website using Yoast SEO, improve loading speed, optimise images and URL structures, and utilise Google Search Console and Bing Webmaster Tools for monitoring website performance, indexing, and search analytics. These practices enhance search engine visibility and drive organic traffic to WordPress websites.
CONTENT DEVELOPMENT
CONTENT STRATEGY
Comprehensive research that includes keyword research, target audience analysis, content topics & formats, optimisation tips, competitor analysis and content calendars.
COPYWRITING
Compelling copy to engage the target audience, to increasese sales and conversions. Includes copy for newsletters, sales page, ad copy, website content, product descriptions and more.
CONTENT MARKETING
Creating content that sparks conversations, inspires action, and drives business growth. This includes blog posts, newsletters, social media campaigns, whitepapers, infographics and more.
SOCIAL MEDIA
PAID SOCIAL MEDIA
Create targeted ads, select specific audience demographics, set campaign budgets, and utilise various ad formats. This is to help businesses increase brand visibility, drive website traffic, generate leads, and achieve specific marketing objectives.
ORGANIC SOCIAL MEDIA
Create and share content, build a brand identity, engage with the audience, drive user-generated content, and cultivate a loyal customer base through genuine and meaningful interactions on social media platforms.
SOCIAL MEDIA MANAGEMENT
Content planning, scheduling, engagement with followers, monitoring analytics, and responding to feedback to build brand awareness, enhance audience engagement, and drive business growth.
SEO
ON PAGE SEO
Optimise individual web pages to improve visibility in search engine rankings. This includes keyword research, content optimisation, title tags/meta descriptions, URL structure, website speed, mobile optimisation, and more.
local seo
Optimise Google My Business profiles, managing local citations, NAP consistency, building local backlinks, creating localised content, and managing online reviews to help businesses attract nearby customers, drive foot traffic, and enhance their online reputation in specific geographic areas.
TECHNICAL SEO
Technical aspects that impact website performance and search engine crawlability, such as optimising page load speed, improving mobile responsiveness, implementing schema markup, and managing XML sitemaps.
DIGITAL STRATEGY
Content Marketing Strategy
Develop a content strategy aligned with the target audience's needs and preferences, produce blog posts, articles, infographics, and other formats, optimise content for search engines, promote content through various channels, and measure content performance to refine the strategy.
Search Engine Marketing Strategy
Develop strategies to improve the visibility and ranking of websites in search engine results pages. It includes both search engine optimization (SEO) and pay-per-click (PPC) advertising.
Social Media Marketing Strategy
Develop a content strategy specific to each social media channel, create and share engaging posts, utilise paid social advertising, monitor and respond to audience interactions, and analyse social media metrics to optimise performance.
PPC
KEYWORD RESEARCH
Identify the most relevant and valuable keywords for PPC campaigns. This involves analysing search volume, competition, and user intent to discover high-potential keywords that align with the target audience's needs and preferences.
AD COPY
Effective ad copy that is concise, compelling, and tailored to the target audience's needs and desires. Well-crafted ad copy that highlights the unique selling points, offers clear benefits and includes a strong call-to-action (CTA) to increase click-through rates (CTR) and drive conversions.
LANDING PAGES
Web pages that are specifically designed to convert visitors into leads or customers. These optimised landing pages have clear and persuasive content, intuitive navigation, and compelling calls-to-action (CTAs) to improve conversion rates, maximise the return on investment (ROI) of PPC campaigns, and enhance the overall user journey.
EMAIL MARKETING
EMAIL AUTOMATIONS
Set up email marketing flows in Klaviyo, MailChimp, Everlytic, Zoho CRM & HubSpot.
Integrate with Shopify & WordPress.
EMAIL COPY & DESIGN
Design custom html templates and drag & drop designs.
Create cold email strategy.
Create and schedule newsletters.
LEAD GENERATION
Build an active & verified target customer list. Clean email database, perform hard bounce tests, email segmentation, and more