From startups to renowned international brands, I’ve had the privilege of working with diverse clients. Here are some of the projects I’ve worked on where I’ve driven tangible results and made a meaningful impact.
Email Marketing
Generated generated £85 682,61 in 4 months by implementing an abandoned checkout flow, and optimising the abandoned cart, and welcome flows. And transformed a dormant 57,000-contact list into a active customers.
Ecommerce Optimisation
Expanded international reach with Shopify Markets, reduced abandoned carts by 30% with exit-intent pop-ups, and boosted average order value by 20% through one-click upsells, increasing email opt-ins by 40%.
Brand Reputation & Local SEO
Transformed the Google Business profile by increasing reviews from 21 at 3.5 stars to 234 at 4.7 stars, leveraging targeted email campaigns and strategic flows to significantly enhance brand reputation and local visibility
Data Visualization
Comprehensive Looker Studio dashboard to drive data-driven decision-making.
Social Media – Influencer Marketing
Integrated Upfluence with Shopify & Klaviyo for data-driven influencer collabs & campaigns
Implemented Shopify Collabs for influencer partnerships, tracking & brand awareness
Meta Ads
Increased the average ROAS across all campaigns from 2.05 to 4.45
Mail Online PPC Campaign
Acquired 200+ new customers, with 60% subscribing to email marketing
Amazon Storefront & PPC Advertising
Keyword research & implemented strategies for Sponsored Products, Brands, and Display ads
Improved open rates from 11.3% to 20.5% through optimised subject lines & content
SMS Marketing
Grew SMS subscribers from 204 to 7,197 in 7 months and produced £15,524 from campaigns
Content Marketing & SEO
Blog content that boosted organic web visitors and generated 500 new leads for the email list
Web Design
One-page website for Turrim International boosting accessibility for multiple group brands
Amazon Storefront & Advertising
Built an Amazon Storefront and optimised advertising campaigns
Web Design & Maintenance
Custom built a WordPress website resulting in a revenue increase of 912%
Web Design & SEO
Website redesign resulting in a 381% increase in organic conversions
Web Design & Maintainance
Built THE FIX’s storefront on The Foschini Group’s Bash platform
Reduced page load speed to less than 2.5 seconds.
Product Design:
Designed captivating labels for a printing company, resulting in enhanced orders
Social Media
Achieved a 2,600% increase in engagement & Increased followers from 25k to 33k
Increased LinkedIn followers to 2,801, significantly enhancing brand awareness
Increased organic website sessions by 20,001 through effective social media marketing
Campaign increased sign-ups for the live GBV awareness event by 425%.
Content Marketing:
Designed an engaging header for the email newsletter that increased click rates
Campaigns resulted in a 201% increase in revenue and a 15% increase in open rates
Built the Shopify store resulting in a 566% increase in orders
4.8 stars rating on Facebook Page and 95% of customers recommending the brand
Launched a weekly newsletter that increased engaged website visitors by 25%
Implemented an abandoned cart flow that achieved a 45% orders recovery rate
Email Marketing:
Grew the email list by 335% through targeted growth strategies and campaigns.
